Basement Media Room, Chelsea, London

Turning a multi-use basement into a state-of-the-art home cinema takes the perfect mix of technology, style, and practicality. This custom project highlights how an entertainment space can combine functionality with a touch of luxury.

The design process started with a focus on making the most of the space. The goal? To create a home cinema that delivers an immersive viewing experience while keeping the room versatile for relaxation and recreation. High-end audiovisual equipment, clever installation techniques, and sleek interior design all came together to bring this vision to life.

A 4K projector was mounted on the ceiling with a motorised lift, so it stays hidden when not in use. It smoothly emerges from a concealed ceiling compartment, keeping the room’s modern, clean look intact. Paired with a retractable, acoustically transparent screen, the setup provides a true cinematic experience while allowing the space to easily transform back to its original purpose when the screen is tucked away.

The audio system was carefully designed to deliver incredible sound without disrupting the room’s aesthetics. High-performance in-wall and in-ceiling speakers were positioned for an immersive surround sound experience. They blend effortlessly into the walls, offering rich, room-filling audio without adding visual clutter.

Lighting was another key detail for setting the perfect vibe. Dimmable recessed LED lights and automated smart lighting make it easy to create the right ambiance, whether you’re watching a movie, gaming, or just hanging out. The lighting integrates with the home’s automation system, so everything can be controlled from a smartphone or tablet.

To keep the room balanced between entertainment and relaxation, the design also includes a hidden smart TV embedded in the wall. When the projector isn’t in use, this concealed TV offers a more casual viewing option while maintaining the sleek aesthetic. The dual-display setup gives homeowners the flexibility to switch between a full cinematic experience and a laid-back TV session.

This home cinema is the perfect example of how style and technology can work together to create an incredible entertainment space. With every detail carefully considered, it’s a seamless addition to the home that delivers a top-notch viewing experience without sacrificing comfort or versatility.

System Overview:

  • 5.2.2 Dolby Atmos System

  • Control4 Home Automation

  • Lutron Lighting Control

  • Lutron Automated Shades

  • JVC 4K Laser Projector

  • Samsung 55” QLED TV

  • Motorised Drop Down Screen & Projector

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